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esterday I came to the office to make a gift for a dinner party we were attending. When I arrived there was an older van parked in front of the store. As I exited my car a gentleman in the passenger side yells, “Hey, got any wine you don’t like in there?” “Not today,” I replied politely. “Are you sure?” was his comeback. “Yes, I am sure.” Then I started thinking: Wines I don’t like...why would I have wines I don’t like here...? We have methods to get rid of the wines I don’ t l ike here. . .go to www.vimeo.com/11685891 and see for yourself!

Paul Kalemkiarian

remember when this front cover photograph was taken. Of course, I was on duty at the time. My responsibilities were stock boy, delivery boy, cashier, basket maker, display maker and son. Seems like my dad got a bargain at $2.50/hour. Actually, I probably wasn’t the model employee, though I did work my shifts and make a difference. Though we are standing in front of what was to become the “Wine of the Month Club” display, my interest was more in the product range behind us in the photograph: the beer cooler. I did begin my lessons on wine at that age, though (this photo is from approximately 1974 or so). One other thing I did: Each Thursday I would go up into this makeshift loft we built and set up the wine tasting for that week. Usually, 9-10 wines, each brown bagged and each setting had a scoring sheet and pen. This was the night that my father and his customers (those

that made a reservation—it was quite the event!) chose not only the Wine of the Month Club wines...but the store wines as well. What I remember of that picture day was that Dad had this photographer there and I don’t remember the reason…but my dad says, “Let’s take a picture” and my

attitude was, “Why, c’mon, Dad. I don’t want to take a picture.” “Take a picture, now!” was his reply. You can see he is even wearing his pharmacy smock (having just come from next door). My dad was always the guy that had h i s c ame r a o r movie camera to document whatever event he was at. The only pictures I have of my baseball career are from him. The only movies of our fami ly vacations are from him. And the only documentation that we have of the great history of this company are from him…thanks, Dad. I take back my attitude from that day…. PK Jr.

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What’s What’s NewNew This Month? This Month? What’s What’s NewNew This Month? This Month?

What’s New? 2 Classic Series: Winemakers Syrah 3 Classic Series: Mezzacorona Chardonnay 4 Classic Series: Destinos Syrah/Tempranillo 5 Classic Series: Destinos Macabeo 6 Classic Series Earlier Selections 7 Cellar Notes 8 Vintners Series: Santa Carolina Cabernet Sauvignon 9 Vintners Series: Eagle Vale Semmilon/Sauv Blanc 10 Vintners Series: Cliff Raven Malbec 11 Vintners Series: Serbal Viognier 12

Vintners Series Earlier Selections 13 Facebook 14 Limited Series: Waipara Springs Pinot Noir 15 Limited Series: Rock Hollow Cab. Sauvignon 16 Limited Series: Ritratti Bianco 17 Limited Series: Lo Brujo Macabeo 18 Limited Series Earlier Selections 19 For Members Only 20 Gifts & More 21 Recipes 22 Tasting Notes 23 The Corkboard 24

I N S I D E T H E T A S T I N G R O O M T H I S M O N T H

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